Knowledge Base

Growth Marketing, Inbound Marketing, SEO, SEM,  Social Media & Email Automation Blog

Local SEO for Toronto Restaurants

Search engine optimization is one of the leading marketing strategies for restaurants. People always use search engines like Google and Yahoo to find a new place to eat in their area. If you are a restaurant owner you will want to get to the top of the search results and get noticed first.

Social Media Marketing Ideas for Restaurants 

Nowadays, it is so crucial to make your restaurant visible in the virtual space of social media. Creating content for social media can be a time consuming task. That's why we have come up with 5 awesome content ideas that you can implement.

How to Save Time Creating Social Media Content

We all know that content creation is a time consuming process. It requires thinking about what to post, creating a graphic, writing a caption, selecting hashtags, posting the content, and engaging with your audience in the comments. It's a tedious task you have to do over and over again

Key Advantages of SEO for Small Businesses

SEO helps businesses make quick, strong, and easy to use sites that position higher in search engines, which carries more qualified possible customers to their sites and ultimately increases user conversion rates.

SEO also assists you to increase brand awareness for your business as search engine tool customers are bound to trust in a website on the first page of search tool results pages (SERPs) than brands who are not. 

What is Keyword Research & Why is it Important ?

In basic terms, keyword research includes the analysis and research of keyword terms – or in plainer language, the searches your website user might be searching into Google. Using expert SEO tools, like SEMrush or Google AdWords Keyword Planner, we can find the search volume of specific terms relevant to your business and how difficult they are to rank for on Google SERPs (Search Engine Results Page). It's a key process to finding the right keywords for your customers to find you online.

What is On-Page Optimization?

On-Page Optimization also known as On- site SEO is used to enhance the rank of a website on the search engines by optimizing the technical, content and accessibility aspects of a web pages...

High Conversion Readability Checklist for Bloggers

Blogging is one of those long term strategies for making your website successful and it is here to stay. Making sure your blog content is readable and is leading to conversions is important to the long term success of your content marketing efforts. Use this checklist to improve your content.
 

The DOs and DON’Ts Of Social Media Marketing Automation 

There are a few things you could be doing that is hurting your social media presence as well as credibility.  Using strategies listed will help in increasing your business and conversion.  Social media marking has the capability to rapidly increase your organic inbound traffic. 

How to Determine if a Backlink is of High Quality ?

The more high quality and relevant websites for your industry are pointing (backlinking) to your site, the better chances you have of moving up for specific search terms on Google and other engines. 

What is Content Marketing and Why is it Important? 

SEO helps businesses make quick, strong, and easy to use sites that position higher in search engines, which carries more qualified possible customers to their sites and ultimately increases user conversion rates.

SEO also assists you to increase brand awareness for your business as search engine tool customers are bound to trust in a website on the first page of search tool results pages (SERPs) than brands who are not. 

What are Backlinks and Why are They Important

When we talk about Search Engine Optimization (SEO) and creating a successful website, it's very essential to look at every aspect that makes for the perfect strategy. Whether it's content, metatags or keywords, everything matters when it comes to the rating of your website and how much traffic it can attract.

4 Best Social Media Automation Tools to Use

Multimedia content is a must if you want to be successful online. Every company uses social media platforms to advertise and strengthen their brand image. That's where social media automation tools come into play.  

Menu Design Tips for Restaurants

Link Buildings Ideas for Your Small Business

ink building is not about what you know rather who you know. The best and quickest way to build is by taking a look at your friends and acquaintances who can help. It will help best to find someone with the ability to directly link you or to suggest your name for a growing website. Link building works best when the link being provided is relevant to the site being directed towards. 

Menu Designs Tips for Restaurants & Cafes

Your menu is a sneak peak into your restaurants delicious offerings. A menu is a lot more than just a list of items and prices. Each restaurant, chef and establishment is unique and the menu should be just as unique. An attractive and practical menu design is key to stand apart for the rest and showcase the experience you offer as a restaurant.– Menus should also be changed every so often to match the season or any special events.

Social Media Marketing

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Search Engine Optimization

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Digital 
Marketing 360

Key word research and SEO optimized niche content
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Email
Marketing

Email marketing design, automation and consultation.
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Search Engine Marketing
Key Terms

50+ Key SEO terms to help you better understand some industry gorgons. 

Social Media Marketing
Key Terms

Social media may be mainstream but many social media terms can be confusing.

Email Marketing
Key Terms

Email marketing may seem simple, but there is a lot going on under the hood of a crafted campaign. 

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Enter an URL address and get a manually preformed website audit. Search Engines rely on many factors to rank a website. Through an SEO Audit, I reviews these and more to help identify problems that could be holding your site back from ranking higher on search engines. Additionally I provide a clear, actionable, prioritized list of recommendations to help improve your organic traffic and search engine ranking. You can take this audit and use it to update your website or hire me to help.

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